Here be swag.

CREW ISSUE

There are spoils that come with every great adventure. For us, that means super-amazing swag. Here’s a taste of what the people who help guide Canadians home get to take home.

 

Day One: Marking a moment in our history.

ONLINE EVENT

On 11:11am on 1 June 2021, we unveiled the future of Canadian real estate in one power-packed package, and the start of a bold new adventure for REW with our all-new One Profile, One Account and One Button.

 

 
DESIGN

Day One (as we named it) also saw us unbox the first-ever edition of our new CREW swag. This Day One gear was our first attempt at enshrining a significant milestone in something that would simply make us pause and reflect on what we have achieved thus far.

 

Our Day One swag was a rush, and a great success. But it also taught us some significant lessons.

 
 
 
 

We decided that if our swag was to truly reflect us, it had to be an embodiment of True North. These principles dictate that anything we produce must at the very least be ethically sourced, sustainably made and - most importantly - properly considered.

 
 

So watch this space, because we’ll be kicking off the new year with our rebrand swag. And it’s looking pretty darn…

 
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Tales of True North: #1 Jason Schlombs

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The Helen Hunt Project.